Website exploration

Tonally, we aimed for something that felt technical, confident, informative, simple.

Illustrations

Working with a local artist, we created informative illustrations of Glass-Media’s tech, including hardware, window displays, on-product displays. No matter how complicated the tech, anyone could understand these graphics.

Fonts and type styling

Typography became essential to the Glass-Media brand. Here are examples of type styles fit for their website.

Glass-Media

Clear Comm for Cool Tech

My Role: UI/UX Designer

Refreshed website, building lo-fi and hi-fi wireframes. Expanded brand identity with updated typography, illustrations and color palette.

Glass-Media is a marketing startup that specializes in projection for retail advertising. 

Building on the Brand

First step was looking at the existing brand and areas to expand – settling on illustration, typography and color.

Website exploration

Tonally, we aimed for something that felt technical, confident, informative, simple.

Illustrations

Working with a local artist, we created informative illustrations of Glass-Media’s tech, including hardware, window displays, on-product displays. No matter how complicated the tech, anyone could understand these graphics.

Fonts and type styling

Typography became essential to the Glass-Media brand. Here are examples of type styles fit for their website.

Website reimagined

Bringing it all together, the new website is informative, modern and captivating – helping to clearly communicate Glass-Media’s offerings.